This job ad has been posted over 40 days ago...

Full-time Product Marketing Manager

at algrano in Zurich CH

algrano is a Swiss tech and coffee startup that changes the global trade of coffee. We have set ourselves an ambitious goal: to revolutionize the centuries-old coffee trade industry and make it transparent and digital. Through the algrano online platform, coffee growers promote and sell their coffees straight to roasters in Europe without worrying about the logistics. Awarded at our launch in 2015 as the best innovation by the European Coffee Industry Association, we currently count more than 1’000 growers and roasters from all over the world. Backed by a strong investors' network our vision is to become the key direct coffee trading platform. 


The role

As a Product Marketing Manager, you make sure the benefits of using algrano are clearly communicated to growers and roasters. You play an essential role in product discovery and go-to market. You own the conversion and retention indicators. You make sure they are increasing by running targeted campaigns and by influencing the product roadmap. You will collaborate closely with the product team as well as with the content manager.


Your main tasks will include:

  • Define and execute online and offline product marketing strategies and campaigns in collaboration with the product team. You report directly to the management.
  • You specify and structure the content for the different pages of algrano.com (landing pages,...
Read the full job description on Startup Jobs by investiere



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Published at 28-01-2020
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